Releasing a single can’t be difficult, can it?
That’s what I thought. But there’s a lot involved—especially if you actually want people to hear it.
There are so many things I hadn’t really thought about before. For example:
- Is the recording actually good enough for Spotify and Apple Music? It might sound great on my speakers, but how does it sound through phone speakers or cheap earbuds?
- I need to pick a distributor that can get my music on all the major platforms.
- I need one that properly protects my rights and collects any money that comes in.
- Without any promotion, it’s dead on arrival—so social media, ads, playlists, all of that.
- To even exist online as an artist, I need a logo, colors, fonts, a consistent look.
- I can’t avoid getting proper photos taken. Music needs a face.
- Videos matter now. A lot.
- Wait… do I even have a website yet?
- Have I done enough networking?
Looking at this list sometimes makes my heart sink.
But still—I’m excited. I’m proud of the music. And I want the world to hear it.
So let’s go.
As John Lennon used to say when the lads were feeling down or worried:
“Where’re we goin’, fellas?”
“To the top, Johnny!”
“And where’s that, fellas?”
“To the toppermost of the poppermost!”